Charity Partner & Fundraising


The Urban MAX welcomes you to its 2018 official charity support page in partnership with the Can Too Foundation.

Can Too Foundation is an independent, registered Australian charity that transforms lives through fitness programs that fund cancer research.

To deliver on their vision, the Can Too Foundation invests in two things:

  1. Cancer Prevention

They’ve trained over 15,000 participants and counting! Can Too’s mission is to engage and inspire individuals and the community to achieve personal health, wellbeing and altruistic goals. Professionally coached programs promote healthy lifestyles and aid in reducing the risk of one-third of cancers which are lifestyle-related.

  1. Cancer Research

They’ve raised over $20 Million and counting! Can Too’s mission is to enable and assist fundraising to support innovation in the prevention, care and control of cancer. Fundraising commitments foster a culture of philanthropy and mutual support where all our participants are passionate about giving back.

So where does your fundraising go?

Can Too invest 100% of fundraising into charitable purpose:

  • 75% is invested in cancer research
  • 20% is invested in cancer prevention programs.

To learn more about the Can Too Foundation visit

How can I support Can Too at Urban MAX?

1 – Event Registration – Register for the Urban MAX Sydney event here.

2 – Can Too Spot Donation – When you register for the event via the online registration system link above, you can make a donation to Can Too Foundation as part of your entry. Just select the dollar amount you would like to donate from the options of $5, $10, $20, $50 or $100. You will be sent a tax receipt for any donation of $2 or more.

3 – Run For Free by fundraising $600 or more – Once you’ve registered for the event, if you’d like to set up a fundraising page supporting Can Too Foundation, you can do this here This will enable you to share your fundraiser to inspire donations and support from family, friends and colleagues.

If you have a group of people doing the Urban MAX event, simply create a team fundraising page and share amongst your running club, workplace or gym so everyone can help fundraise towards the official event charity partner and complete the event together.

If you fundraise $600 or more, you can choose to have your event team entry fee value reimbursed by Can Too post-event (limit of one team entry per $600 or more fundraised). Alternatively you could choose to receive a Can Too hat or shirt instead. Please contact Can Too once you raise $600 and one of their friendly staff will happy to assist.